Evolving from the desire to bring novelty, innovation and performance to ornamental plants PGA Innovabred has been responsible for the introduction of more than 80 varieties. For over 20 years a truly 'act locally but think, globally' mentality has seen the release and continued success of unique varieties, not only in Australia but throughout the world. A combination of passion, knowledge and experience brings together a unique team with an understanding of requirements for developing quality introductions that are successful at all levels from industry to gardening public. Investment and dedication ensures a continued commitment to introductions of exceptional ornamental varieties for the enjoyment of both Australian and international horticultural markets.